Launching a self hosted business blog is a great way to provide your small business with a chance to share your expertise and knowledge.
A self hosted blog provides the small business owner with the opportunity to showcase your unique talents and skills PLUS build a community is a strong benefit for consultants and other independent service providers and knowledge workers.
Carol Solomon is not only a successful coach but has chosen to share her "secrets to success" with other coaching professionals. As a marketing super star, when Carol speaks the coaching community listens. Carol is not only a BIG fan of blogs for coaching professionals, she’s also the proud owner of SEVERAL blogs. In her Tech Tips for Coaches Blog, Carol writes:
There are 3 BIG advantages of using a blog and scrapping traditional websites. OK, OK, you don’t have to scrap it — you can let it sit there and look pretty if you want. But DO add a blog if you want people to find you. Here’s why:
1. Blog-style websites have built-in editing software. So once it is set up, you don’t need special software to change something on your pages. It’s very easy to use.
2. Blogs are search-engine friendly. Google LOVES blogs, which is why you find so many of them when you search for information. Blogs get indexed FAR more quickly than traditional websites.
3. Easy Organization. When you add something to your blog, everything gets organized and categorized for you. It makes everything easy to find — like an awesome filing system online. You (and your visitors) can easily find whatever you/they are looking for.
Getting started with your own self hosted blog is easier than you may think. Acumen Web Services has made it easy for anyone to launch a beautiful and effective self hosted word press blog.
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